Difference between revisions of "The MUSETECH Model"
From CLIO
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{|style="border-style: solid; border-width: 2px; border-color: #ccb7e5;"| class="wikitable" | {|style="border-style: solid; border-width: 2px; border-color: #ccb7e5;"| class="wikitable" | ||
|- | |- | ||
! | !Cluster | ||
!style="background-color:#ccb7e5;"| | ! style="background-color:#ccb7e5;" |Perspective | ||
!style="background-color:#ccb7e5;"| | ! style="background-color:#ccb7e5;" |Evaluation Criteria | ||
|- | |- | ||
| | | rowspan="12" |'''D1.''' Design and Product Ideation | ||
| rowspan="6" |Cultural Heritage Professional | |||
| | |[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Pa|'''D1Pa.''' Design Concept]] | ||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Pb|'''D1Pb.''' Integration with Exhibition]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Pc|'''D1Pc.''' Integration with other ICT]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Pd|'''D1Pd.''' Balancing Physical with Digital]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Pe|'''D1Pe.''' Understanding the Fabrication Process]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Pf|'''D1Pf.''' In-house technical knowledge]] | |||
|- | |- | ||
| | | rowspan="5" |Museum | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Ma|'''D1Ma.''' Level of Innovation and business intelligence]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Mb|'''D1Mb.''' Brand name, uniqueness, originality]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Mc|'''D1Mc.''' Integration with other ICT]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Md|'''D1Md.''' Budget]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Me|'''D1Me.''' Staff acceptance]] | |||
|- | |- | ||
| | |Visitor | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D1Va|'''D1Va.''' Co-design, front-end evaluation and visitor acceptance]] | |||
|- | |- | ||
|style="background-color:#d9c4ec;"| | | rowspan="18" style="background-color:#d9c4ec;" |'''D2.''' Experience Design and Narratives | ||
|style="background-color:#d9c4ec;"| | | rowspan="6" style="background-color:#d9c4ec;" |Cultural Heritage Professional | ||
|style="background-color:#d9c4ec;"|[[MUSETECH_Evaluation_Criteria_by_Cluster# | | style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Pa|'''D2Pa.''' Experience added value]] | ||
|- | |- | ||
| style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Pb|'''D2Pb.''' Relevance to audience]] | |||
|style="background-color:#d9c4ec;"|[[MUSETECH_Evaluation_Criteria_by_Cluster# | |||
|- | |- | ||
|style="background-color:# | | style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Pc|'''D2Pc.''' Tailored content]] | ||
|- | |- | ||
|style="background-color:# | | style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Pd|'''D2Pd.''' Attentional balance]] | ||
|- | |- | ||
|style="background-color:# | | style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Pe|'''D2Pe.''' Social interaction]] | ||
|- | |- | ||
|style="background-color:# | | style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Pf|'''D2Pf.''' Before and after the visit support]] | ||
|- | |- | ||
| | | rowspan="4" style="background-color:#d9c4ec;" |Museum | ||
| style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Ma|'''D2Ma.''' Interpretive, educational and learning potential]] | |||
|style="background-color:# | |||
|- | |- | ||
|style="background-color:# | | style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Mb|'''D2Mb.''' Personalization potential]] | ||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Mc|'''D2Mc.''' Public outreach and communication]] | |||
|- | |- | ||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Md|'''D2Md.''' Big data potential]] | |||
|- | |- | ||
|style="background-color:# | | rowspan="8" |Visitor | ||
|style="background-color:# | |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Va|'''D2Va.''' Engagement]] | ||
|style="background-color:# | |- | ||
|style="background-color:#d9c4ec;"|[[MUSETECH_Evaluation_Criteria_by_Cluster#D4Va|'''D4Va.''' Look and feel]] | |[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Vb|'''D2Vb.''' Personalization]] | ||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Vc|'''D2Vc.''' Learning, entertainment and edutainment]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Vd|'''D2Vd.''' Attentional balance]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Ve|'''D2Ve.''' Affective impact]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Vf|'''D2Vf.''' Social interaction]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Vg|'''D2Vg.''' Ability to follow usage on other platforms]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D2Vh|'''D2Vh.''' Sense of belonging to a community]] | |||
|- | |||
| rowspan="16" style="background-color:#e6d1f2;" |'''D3.''' Interactions, Affordances and Interaction Metaphors | |||
| rowspan="6" style="background-color:#e6d1f2;" |Cultural Heritage Professional | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Pa|'''D3Pa.''' Quality of Affordances]] | |||
|- | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Pb|'''D3Pb.''' Suitability of interaction metaphors]] | |||
|- | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Pc|'''D3Pc.''' Interface design]] | |||
|- | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Pd|'''D3Pd.''' Clarity of navigation]] | |||
|- | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Pe|'''D3Pe.''' Follow-up usage on other platforms]] | |||
|- | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Pf|'''D3Pf.''' Multisensoriality]] | |||
|- | |||
| rowspan="2" style="background-color:#e6d1f2;" |Museum | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Ma|'''D3Ma.''' Follow-up usage on other platforms]] | |||
|- | |||
| style="background-color:#e6d1f2;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Mb|'''D3Mb.''' Brand name, uniqueness and originality]] | |||
|- | |||
| rowspan="8" |Visitor | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Va|'''D3Va.''' Utility, usability and ease of use]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Vb|'''D3Vb.''' Intuitiveness, learnability and learning curve]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Vc|'''D3Vc.''' Responsiveness]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Vd|'''D3Vd.''' Clarity of navigation]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Ve|'''D3Ve.''' Personalization]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Vf|'''D3Vf.''' Social interaction]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Vg|'''D3Vg.''' Ability to follow-up usage on other platforms]] | |||
|- | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D3Vh|'''D3Vh.''' Presence of Multisensoriality]] | |||
|- | |||
| rowspan="3" style="background-color:#d9c4ec;" |'''D4.''' Aesthetics, Look and Feel, and Visceral Qualities | |||
| style="background-color:#d9c4ec;" |Cultural Heritage Professional | |||
| style="background-color:#d9c4ec;" |[[MUSETECH_Evaluation_Criteria_by_Cluster#D4Pa|'''D4Pa.''' Look and feel]] | |||
|- | |||
|Museum | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D4Ma|'''D4Ma.''' Brand name, uniqueness and originality]] | |||
|- | |||
|Visitor | |||
|[[MUSETECH_Evaluation_Criteria_by_Cluster#D4Va|'''D4Va.''' Look and feel]] | |||
|} | |} | ||
Revision as of 11:54, 19 November 2021
The MUSETECH Model[1] posits that in order for museums to successfully utilize technologies, there are three stakeholder perspectives that must be considered. Throughout all stages of a museum technology project, these perspectives offer views that complement and inform the others in a way that can build institutional synergy. This model also states that there are four primary stages or constituents of a museum technology project. These quartiles contain evaluation criteria per perspective, grouped by thematic categories called clusters, which allows for a granular overview of the considerations throughout each stage of the technology project.
(EC) Evaluation Criteria
There are a total of 121 Evaluation Criteria that provide a granular overview of the project for the museum as an institution, cultural heritage professionals and visitors.
Read More: MUSETECH Evaluation Criteria by Cluster
Coordinates
Each Evaluation Criteria is assigned a unique ID, making it easier to address specific areas of the matrix. Each Evaluation Criteria is listed by Quartile, Cluster, Perspective and Evaluation Criteria. For example, D1Pa refers to the “Design Quartile”, “Cluster 1: Design and product ideation” for the “Cultural Heritage Professional”, Evaluation Criteria “a”.
Perspectives
(M) Museum as an Institution
This addresses the needs of the institution as it exists interdependently with the Cultural Heritage Professionals it employs and the Visitors that utilize its resources.
(CHP) Cultural Heritage Professional
This addresses the needs of professionals who works within a Museum institution, regardless of their department or title. These professionals perform a large portion of the interactions with Visitors and often create content through utilization of the Museum’s resources.
(V) Visitor
This addresses the needs of individuals who are accessing the Museum’s resources by utilizing content created through a Cultural Heritage Professional, in both self-directed or facilitated interactions.
Quartiles
(D) Design
This stage regards the ideation of the technology project, its interaction methods, user experience, and aesthetics.
(C) Content
This stage regards content creation and management for the technology project.
| Quartile | Cluster | Evaluation Criteria | ||
|---|---|---|---|---|
| Cultural Heritage Professional | Museum | Visitor | ||
| Content | C1. Content Creation | C1Pa. Utility, usability and ease of use | C1Ma. Continuity of usage | C1Va. Perceived content quality |
| C1Pb. Learnability and learning curve | C1Mb. Logging | C1Vb. Visitor-created content, creation and curation | ||
| C1Pc. Personalization and adaptation | ||||
| C1Pd. Multilingualism | ||||
| C1Pe. Community support | ||||
| C1Pf. Technology knowledge and support in the house | ||||
| C1Pg. Interoperability | ||||
| C2. Content Maintenance | C2Pa. Ability to make changes in-house | C2Ma. Staff acceptance | C2Va. Personalization | |
| C2Pb. Potential for documenting and archiving | C2Mb. Interoperability and modularity | C2Vb. Social interaction and sharing | ||
| C2Vc. Continuity of usage | ||||
(O) Operation
This stage regards the logistics of running and maintaining the technology project through its lifetime and beyond.
(MP) Compliance
This stages covers ethical and legal considerations regarding health, safety, and liability as they relate to the technology project.
| Quartile | Cluster | Evaluation Criteria | ||
|---|---|---|---|---|
| Cultural Heritage Professional | Museum | Visitor | ||
| Compliance | MP1. Health, Safety and Accessibility | MP1Pa. Accessibility | MP1Ma. Safety | MP1Va. Accessibility |
| MP1Pb. Appropriateness | MP1Mb. Emergency management | MP1Vb. Appropriateness | ||
| MP1Pc. Safety | MP1Mc. Disposal and recycling | MP1Vc. Safety | ||
| MP1Md. Hygiene, cleaning and maintenance | ||||
| MP2. Logging and Monitoring | MP2Pa. Logging and monitoring | MP2Ma. Log storage, access, privacy and analytics | MP2Va. Personalization | |
| MP2Vb. Legal compliance | ||||
| MP3. Ethics and Legal Issues | MP3Pa. Protecting audiences | MP3Ma. Other legal issues | MP3Va. Trust and confidence in museum | |
| MP3Pb. Data gathering and protection | ||||
